Something to think about, and a good read. – Repost

I enjoyed this and found it very informative, and thought I’d share. It’s from the site Virtual Miss Friday and the author is Michelle Dale.

Why is it so many people fail at an online business

painandpromise

I recently sent this out to my mailing list friends, and I thought, I’d post it here too, because sometimes we all need a little reminder of what drives us forward in life… So I have something which I hope will get you thinking about your life today 😉

I was recently on an interview for a podcast, and I was chatting with a guy who asked me, ‘Why is it so many people fail at an online business?’ – by fail, I’d like to think he meant ‘give up’ – that’s the only failure in my opinion, but I’ve also seen some people take YEARS to move forward and get where they want to be – totally unnecessarily.

There are 2 issues here which I feel will stall you in life, or potentially cause you to fail.

Issue #1 – Pain and / or Promise.

There’s never enough pain associated with NOT reaching your goal, or there’s never enough promise associated WITH reaching it.

Pain = I can’t go back, I’m afraid of how life will be if I don’t do this – the failure would be catastrophic!

Promise = My life will be so different, I’ll have freedom, money, love (fill in the blank) that I cannot live without!

Issue #2 – Support.

You know you need to do XYZ but you procrastinate, or you don’t know what to do, then you go into overwhelm trying to figure it all out, or you’re so afraid of the unknown you paralyse in life – often times because you’re not ready yet, and there’s nobody kicking you up the backside and keeping you accountable for it, so you consider it just fine letting yourself down – after all, who else is going to know…

So, what’s the solution?

Solving Issue #1 requires Mentorship for Readiness – you need help from someone to bring to light the good – and the bad, to help you find your pain and your promise and AMPLIFY these to a scarily realistic degree to get you to the point where one or the other is so strong – you suddenly KNOW what your purpose is in life, you FIND YOUR PASSION, and the pain of not achieving it grates on you so much… Then you’re READY to move forward.

Solving Issue #2 requires Coaching for Accountability – now you have the ‘thing’ – the real deal ‘thing’ not the logical, or practical thing – the thing that LIGHTS YOU UP first thing in the morning when you open your eyes – BUT people often still need that kick up the backside to make it all happen, just so the old ‘start that on Monday’ or ‘start that after X happens’ syndrome doesn’t kick in, and you actually achieve in a short space of time, what you set out to do.

Result – you’re ready, you’re accountable, you’re doing what you love, and you get it done fast!

There’s a huge value in this, and the value is that it will shave YEARS (maybe many of them) off your ability to start living life RIGHT NOW instead of waiting for life to start living, on that Monday that never comes…

I hope this little nugget of wisdom helps you in some way 🙂

How to write formally without sending readers to sleep.

I came across this article on the website How to Write Better. There are some good insights on making your writing more precise and to the point when writing formal documents for your business. But these tips can also apply to any kind of writing that we do now a days may it be formal or informal. So enjoy what the author of this article by Penny Dent has to say on the matter. I found it very interesting.

7 key tips to writing good formal documents, reports, letters and more

When we are writing something formal and structured, such as a document, report, or a letter, it is even more vital to be clear and get it right. This is no casual conversation, this is something that will make a difference. I spent twenty years producing formal documents that made a difference to children’s lives, so I know how important it is to follow a few simple rules in order to say what is needed.

Structure – keep it simple. What is the main objective of what you want to say? Don’t be tempted to muddy the waters by expanding on your message in too much detail or digressing into other areas. The more you keep it short and focused, the more likely you are to have your message heard and understood. If you are writing at length, consider including an introduction and conclusion; “tell ‘em what you’re going to tell ‘em, tell ‘em and then tell ‘em what you told ‘em.”

Layout – tempt the reader onwards. I am a great believer in using the layout of what you say to ensure that the message is read. So no long paragraphs, with multiple clauses, but not too many short, snappy sentences either. Avoid repetition, contractions and jargon. Keep sentences all the same length, wherever possible. Do the same with paragraphs; I really dislike long paragraphs and I would never put a single sentence as a paragraph in a formal piece of writing, unless I wanted to create real emphasis.

Break it up – I use punctuation and paragraphs to provide the basic structure, but if I am writing any length, I use other formatting to help invite the reader onwards. Bullet points are usually preferable to numbering in my view, as they highlight individual points without putting these in any particular order. Sub-headings are useful, even when contained within the text, as I have done here.

Language – of course the words we use are vital in communicating our message. Using complex or unusual vocabulary is counter-productive unless we are aiming to deliberately confuse or mislead our reader. Or if you want to impress them with what a bombast you are! Jargon is a definite no-no, as this may not be understood by those outside the sphere of its use. Writing formal documents on children with special educational needs for many years, I used to take on writers with no real knowledge of the field, so that they would not be tempted to use the jargon; I would tell them “if in doubt, leave it out.”

Grammar – when we are writing something more formal, we do not generally use the same grammatical structures we use when talking. This has become harder to define and maintain now that so much of what we write is casual and written in a conversational tone, such as in emails, texts and blogs. However, I think it is still useful to be correct when writing, as much to avoid silly mistakes as anything else. Mistakes or chatty grammar distract from the message we are trying to convey, which will make it lose its impact.

Tense – I try to write in the present tense as much as possible. Even when you are writing formally, this has more impact than writing in the past. Narration has traditionally been written in the past tense, or if you are writing a report and explaining what has happened, this will also be described as having happened. If you are explaining how to do something (as I am here) then I would keep it in the now as much as possible. These days books are often written in the present tense, making them more exciting and relevant.

Active or passive voice – using the passive voice used to be standard for any formal writing; “the words used are vital in communicating the message.” Nowadays we are much more personal and direct in what we say, so that even formal writing is related to our own experiences and views. This makes it easier to understand and follow. However, there is a difference between writing in the active voice “I really dislike long paragraphs and I would never put a single sentence as a paragraph in a formal piece of writing” and being too chatty “I hate long, boring bits of writing and wouldn’t put a sentence on its own”.

Overall, whatever the purpose of the writing, my number one tip is to keep it as short and simple as possible. People are lazy! So no matter how interesting your writing, they will not read it all carefully or thoroughly, unless it is riveting. As with any writing, set it down, walk away and then come back to check it, reducing the number of words and simplifying the message. Less is more.

How to Make Your Bookkeeper Really Work for Your Business

In this article by Dean Bassal it looks at what you should look for when choosing a bookkeeper for your business.

Bookkeepers are an integral part of any business and at some point we all need to choose one. The article below by Dean Bassal gives you a good start in looking for the right bookkeeper for you. Have a read.
bookkeeping
As the owner of a business, you are constantly pushing yourself to perform to the best of your abilities. You invest in the best quality goods and services you can, in order to provide the best service or product to your customers.

So, when it comes to ensuring that you are keeping on top of your finances, you need to ensure you get the best from the person you hire to be your bookkeeper.

The majority of firms hire a bookkeeper to keep an accurate and up-to-date record of all of their financial transactions in preparation for producing annual tax reports. Getting this right is crucial, so you need to make sure properly qualified, registered bookkeepers are hired to do this on your behalf.

So, how do you choose and use the services of a bookkeeper?

You need to think about a few factors to ensure that you have a successful relationship with your bookkeeper.

It’s important to consider carefully what role they will play within your business, and what responsibilities you are going to give them. In the same way you would set out a job description for a particular employment role, you can set out the criteria you require for a bookkeeper.

Checklist: Choosing the right bookkeeper for your business

  • Listen up—make sure it’s a two-way conversation
  • Be clear about the services you need
  • Arrange a face-to-face meeting
  • Check their knowledge, understanding, and qualifications
  • Make sure they have the personal skills for the job
  • Choose a bookkeeper who is able to look at your business as a whole
  • Pick someone tech savvy
  • Ensure that they are ready for the commitment to your business

Click here to read the entire article.