I enjoyed this and found it very informative, and thought I’d share. It’s from the site Virtual Miss Friday and the author is Michelle Dale.

Why is it so many people fail at an online business

I recently sent this out to my mailing list friends, and I thought, I’d post it here too, because sometimes we all need a little reminder of what drives us forward in life… So I have something which I hope will get you thinking about your life today 😉

I was recently on an interview for a podcast, and I was chatting with a guy who asked me, ‘Why is it so many people fail at an online business?’ – by fail, I’d like to think he meant ‘give up’ – that’s the only failure in my opinion, but I’ve also seen some people take YEARS to move forward and get where they want to be – totally unnecessarily.

There are 2 issues here which I feel will stall you in life, or potentially cause you to fail.

Issue #1 – Pain and / or Promise.

There’s never enough pain associated with NOT reaching your goal, or there’s never enough promise associated WITH reaching it.

Pain = I can’t go back, I’m afraid of how life will be if I don’t do this – the failure would be catastrophic!

Promise = My life will be so different, I’ll have freedom, money, love (fill in the blank) that I cannot live without!

Issue #2 – Support.

You know you need to do XYZ but you procrastinate, or you don’t know what to do, then you go into overwhelm trying to figure it all out, or you’re so afraid of the unknown you paralyse in life – often times because you’re not ready yet, and there’s nobody kicking you up the backside and keeping you accountable for it, so you consider it just fine letting yourself down – after all, who else is going to know…

So, what’s the solution?

Solving Issue #1 requires Mentorship for Readiness – you need help from someone to bring to light the good – and the bad, to help you find your pain and your promise and AMPLIFY these to a scarily realistic degree to get you to the point where one or the other is so strong – you suddenly KNOW what your purpose is in life, you FIND YOUR PASSION, and the pain of not achieving it grates on you so much… Then you’re READY to move forward.

Solving Issue #2 requires Coaching for Accountability – now you have the ‘thing’ – the real deal ‘thing’ not the logical, or practical thing – the thing that LIGHTS YOU UP first thing in the morning when you open your eyes – BUT people often still need that kick up the backside to make it all happen, just so the old ‘start that on Monday’ or ‘start that after X happens’ syndrome doesn’t kick in, and you actually achieve in a short space of time, what you set out to do.

Result – you’re ready, you’re accountable, you’re doing what you love, and you get it done fast!

There’s a huge value in this, and the value is that it will shave YEARS (maybe many of them) off your ability to start living life RIGHT NOW instead of waiting for life to start living, on that Monday that never comes…

I hope this little nugget of wisdom helps you in some way 🙂